What Minifigs Taught Me About Branding: Small Characters, Big Impact
It started as a joke. I ordered a few minifigs from Minifig.biz just to put on my desk—something to break up the spreadsheets and Slack pings. But the longer they sat there, the more I started thinking about branding. Not just logos or color schemes, but the deeper stuff. Identity. Story. Consistency. Because those tiny … Read more